Same as promotional items mouse mats and pens,why mouse pad than the promotional effect good?The problem with pens is that they are easy to lose,misplace or disregard as valuable,usable objects.Let's face it- pens are pretty easy come, easy go items.A mouse mat is a different story.People need mouse mats to help them function better and more comfortably at their computer.Mouse mats are more likely to become a fixed feature of someone's workspace and not be "walked away" with as pens often are.
When looking at the differences between using tee-shirts and mouse mats as your promotional item of choice, the mouse mat also comes out on top.Granted,tee-shirts provide a lot of advertising space- a front and a back side,but how often does a customer wear that shirt? Once, maybe twice a month? How often does a potential buyer see his/her mouse mat? Ten to twenty times per day?That really offers very little comparison between the two when wanting more marketing potential for your money.
How about comparing the promotional mouse mat and the mug/coffee cup?Once again, the mug has long been a standard give-away used by companies.They, like the computer mouse mat, have the ability to be lettered with the company logo or motto fairly easily.The mug,however,can display only a portion of the message at one time.It must be picked up and physically moved to read the contents entirely.The mouse mat message can be captured with a single glance. That is a much more effective advertising advantage in our ever-increasing fast paced world.Mugs are also breakable and some do not stand up to constant microwave use. The mouse mat has the potential to outlast them by a long shot since they are made of durable,cleanable materials which can stand the test of time.
Computer mouse pads are very common in our lives, it plays an irreplaceable role, so use it as a promotional item is a very successful business strategies.